During this session we’ll discuss the rise of generative AI (incl. ChatGPT), why it’s different to ‘classic’ AI and how it all works. We’ll also present use cases across different departments in leasing, consider the impact it has on your business and customers and ask: what’s next for the industry.
Industry use cases
Highly personalized, automated marketing
Coca Cola generates personalized ads through analysis of social media activity.
Personalized sales experience
Fiat and Kia use ChatGPT to sell cars and serve customers in a virtual showroom.
From marketing to design elements
CarMax use generative AI to replace and improve the background of reseller uploaded car images.
Join us to find out more!
What's the impact on consumer journey? How are companies successfully using generative AI? Join us to find out!