Events

Join our interactive events to gain valuable insights on key topics such as Digital Transformation, Generative AI and Sustainability.
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Benchmark Report: Gen AI in Consumer Goods - Best Practices to Realize Impact

Webinar
Join us for an exclusive webinar where SparkOptimus experts Matti van Engelen, Data & AI Lead, and Michiel Bos, Sector Lead Consumer Goods, will reveal results from our latest benchmark study ‘Gen AI in Consumer Goods’. Discover how top companies leverage Gen AI to create value at scale and gain practical tips to accelerate value creation in your organization.
September 24, 2024 16:30
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Sustainability Leaders Breakfast: How to realize impact and overcome challenges

Invite Only
We are pleased to invite you to the September edition of our Sustainability Breakfast with a key note speech from Marjon Stamsnijder, Global Director & Former MD Netherlands of Henkel Consumer Brands. The event is a unique opportunity to exchange experiences with peers, and gain insights on how to realize impact in a complex corporate environment.
September 27, 2024 8:00
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Gen AI for Private Equity – Vol. 2

Webinar
Join our sector lead Joris Hulst and Data & AI lead Matti van Engelen for the second installment of our webinar series on the impact of Generative AI for investment professionals. Learn how your portfolio can be impacted and what to do now to ensure you stay ahead of the pack. More information will be announced soon.
October 3, 2024 16:30
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Young PE

Panel discussion
Following last year’s big success, join us for the second installment of our ‘Young PE’ event. Enjoy an evening of insightful discussions on the future of PE, the impact of digital, AI and sustainability on the investment landscape, and informal networking amongst peers. Apply for a spot now.
October 10, 2024 16:00
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The Future of Field Sales

Webinar
Discover how data & AI, combined with more traditional ‘digitized B2B sales’, will change field sales completely. We share a vision of how Sales Reps will become Business Advisors and will leverage data & AI to realize higher revenues at lower cost-to-serve. Join our experts, Michiel Bos and Steven Koolen (Sector Leads Consumer Goods) for a discussion on how to combine vision with getting started today. Apply for a spot now.
October 10, 2024 16:30
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SparkOptimus Alumni Event

Invite Only
We are thrilled to announce the next SparkOptimus alumni event! Join us for an evening of inspiring stories, laughter, and reconnecting with old friends. Save the date—more details to come!
November 14, 2024 16:30
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Growth via Social Commerce & Marketplaces

Webinar
Join Consumer Goods sector leads Michiel Bos and Steven Koolen to learn the latest insights on Social Commerce and Marketplaces. Sharing case studies & best practices, we will explain what frontrunners are doing to realize growth in their category. More information will be announced soon.
November 28, 2024 16:30
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Double Materiality Assessment: From regulatory tick-box to value driver

Webinar
SparkOptimus Sustainability Leads Amy Tuk and Claire Broeders will provide insights on how to pragmatically navigate your Double Materiality Assessment (DMA), while ensuring it is both impactful and effectively integrated into actionable strategies. This way, you can focus on action & creating long-term sustainable value, but on the right topics!
June 20, 2024 16:30

How to successfully drive growth & ROI from Retail Media

Webinar
Retail Media has emerged as a key topic for CPG companies in the last year and is rapidly developing. Join us for this virtual event, where Bas van Kesteren (Head of Digital & Ecommerce at Sanofi Consumer Health Care) and Steven Koolen (Sr. Partner at SparkOptimus, responsible for multinational CPG) will provide insights on how to drive the ROI & growth with Retail Media.
June 13, 2024 16:00

Creating value with Gen AI in R&D and product development

Webinar
Discover how Generative AI can change the way companies in the Industrial Goods & Services sector innovate and develop products. Join us as we explore how Generative AI accelerates R&D processes, reduces costs, and drives unparalleled efficiency in product customization.
June 11, 2024 16:30

Value-creation with GenAI in Consumer Goods: Boosting customer satisfaction at lower costs

Masterclass
Are rising costs, complex supply chains, and evolving consumer demands challenging your operational efficiency? Discover how Generative AI offers innovative solutions to these critical issues within the consumer goods industry.
June 6, 2024 16:30

GenAI in Customer Service & Sales Desks: best practices to realize impact

Masterclass
In this invite-only webinar, Matti van Engelen, Data & AI lead at SparkOptimus will dive into the most impactful Gen AI use cases transforming customer service and sales. We will also share anonymized results from our benchmark study ‘Gen AI in CS&SD’, sharing best practices of how leading companies apply Gen AI to create value at scale.
May 30, 2024 16:30

Value creation with Gen AI in Energy, Telco & Utilities: boosting customer satisfaction, at lower costs

Masterclass
Are you in the Energy, Telco & Utilities sector looking to leverage cutting-edge technology to enhance customer experience and streamline operations? Join our exclusive online masterclass, where our experts Matti van Engelen (Data and AI lead) and Steven Koolen (Partner & Sector Lead) share how the Energy, Telco & Utilities sector can create value by using AI at scale.
May 28, 2024 16:30

Value-creation with GenAI: Cost, Control & Customer proximity

Webinar
In this webinar, our Data & AI Lead Matti van Engelen shares how he supports Financial Services players in extracting value from AI technologies at scale. Additionally, Partner Henriëtte Hoving provides practical insights into operationalization and value creation, drawing from long-lasting partnerships with organizations such as Achmea, PGGM, Independer, LeasePlan, and others.
April 25, 2024 16:30

How to successfully introduce sustainable product innovations to consumers

Webinar
Leading the way in sustainability is increasingly critical for businesses. This masterclass provides an intimate setting to learn from the best. Join us as our Sustainability Lead and experts from Henkel Consumer Brands discuss how they are transforming HCB's product portfolio and empowering consumers to make sustainable choices.
April 17, 2024 16:30

The ‘How To’ of Sustainability Transformation

Webinar
Thriving sustainably in a rapidly changing world calls for fast-learning and adaptive enterprises. Success comes to those who create long-term value and have a net positive impact. Interested in how we aim to realise this together with our clients? Join our 1-hour (free) webinar on the ‘How To’ of a core Sustainability Transformation.
February 29, 2024 16:30

Making B2B ecommerce work in industrials

Webinar
Join us to discover how industrial players are leveraging B2B ecommerce and digital routes-to-market to drive innovation, enhance customer experiences, and disrupt the industry landscape.
November 30, 2023 16:00

Generative AI demystified

SparkConnect event
What is generative AI, and what is it not? How does it work? Are expectations of the technology inflated? What are potential implications for your industry? Join us for a 1-hour program on ‘Generative AI Demystified’ on Sept 14th, 2023.
September 14, 2023 17:30

Generative AI in Private Equity

Masterclass
What is generative AI, and what is it not? How does it work? Are expectations of the technology inflated? How can you use it in your work as an investment professional? Join us for a tailored 2-hour program on ‘Generative AI’ for investment professionals on Aug 24th, 2023.
August 24, 2023 15:00

Web3 in Fashion & Luxury: Fuel for disruption

Realize the potential of Web3 to serve your customers better, faster and more sustainable What is Web3? What is blockchain? How do I navigate my way through it? Does it have true potential or is it just another hype? What industries are starting to be impacted? Join Web3 experts Sébastien Volker, Steven Leest & Partner Wouter Rom Colthoff for this deep dive into Web3 and how it can benefit your business.
June 29, 2023 16:00

Disrupting the Durable Consumer Goods industry with Generative AI

Webinar
How does generative AI work? How is it different from existing artificial intelligence? Are expectations of the technology inflated? How will generative AI impact the Durable Consumer Goods ndustry in the next few years? Join Wouter Rom Colthoff, a Partner at SparkOptimus, and Matti van Engelen, our Generative AI expert, for a deep-dive into Generative AI and how it can benefit your business!
June 7, 2023 16:00

Disrupting FMCG with Generative AI

Webinar
How does generative AI work? How is it different from existing artificial intelligence? Are expectations of the technology inflated? How will generative AI impact the FMCG industry in the next few years? Join Michiel Bos and Wouter Rom Colthoff, both Partners at SparkOptimus, for a deep-dive into Generative AI and how it can benefit your business!
June 1, 2023 16:00

Disrupting Electric Products and Services with Generative AI

Webinar
How does generative AI work? How is it different from existing artificial intelligence? Are expectations of the technology inflated? How will generative AI impact the Electric Products and Services in the next few years? Join Associate Partner, Hidde van Manen, for a deep-dive into Generative AI and how it can benefit your business!
May 11, 2023 16:00

Disrupting Banking & Insurance with Generative AI

Webinar
How does generative AI work? How is it different from existing artificial intelligence? Are expectations of the technology inflated? How will generative AI impact the banking & insurance industry in the next few years? Join Matti van Engelen, our Data and AI expert and Associate Partner, Henriëtte Hoving, for a deep-dive into Generative AI and how it can benefit your business!
May 10, 2023 16:00

Disrupting Construction and Hauling with Generative AI

Webinar
How does generative AI work? How is it different from existing artificial intelligence? Are expectations of the technology inflated? How will generative AI impact the construction & hauling industry in the next few years? Join Associate Partner, Hidde van Manen, for a deep-dive into Generative AI and how it can benefit your business!
May 9, 2023 16:00

Disrupting Fashion and Luxury with Generative AI

Webinar
How does generative AI work? How is it different from existing artificial intelligence? Are expectations of the technology inflated? How will generative AI impact the fashion & luxury industry in the next few years? Join Matti van Engelen, our Data and AI expert and Partner, Maurice van Heijningen, for a deep-dive into Generative AI and how it can benefit your business!
May 3, 2023 16:00

Disrupting Asset Management with Generative AI

Webinar
How does generative AI work? How is it different from existing artificial intelligence? Are expectations of the technology inflated? How will generative AI impact the asset management industry in the next few years?
May 2, 2023 16:00

Web3.0 for the Fashion & Luxury industry

Webinar
Using Generative AI and ChatGPT to serve your customers better, faster and cheaper How does it work? What is driving its current progress? Are expectations of the technology inflated? How can it impact the leasing industry in the next few years? Join Matti van Engelen, our Data & AI Expert and Partner Rob Wiggelinkhuizen for this deep dive into Generative AI and how it can benefit your business.
April 19, 2023 16:00

Disrupting leasing with generative AI (incl. ChatGPT)

Webinar
Using Generative AI and ChatGPT to serve your customers better, faster and cheaper. How does it work? What is driving its current progress? Are expectations of the technology inflated? How can it impact the leasing industry in the next few years? Join Matti van Engelen, our Data & AI Expert and Partner Rob Wiggelinkhuizen for this deep dive into Generative AI and how it can benefit your business.‍
April 14, 2023 16:00

Business Model Innovation

Panel discussion
Join us online for an open and honest conversation with experts in business model innovation about what it takes to create long-term value. They’ll share their personal stories and insights on strategy, governance, team setup and incentives, as well as tips to help you grow faster.
January 23, 2023 16:00