E-commerce strategy overhaul and building operational excellence

Emesa (VakantieVeilingen.nl) had been growing at a tremendous pace over the last few years. Leaving the start-up years behind, the shareholder and its management felt a new level of strategic focus and professionalization of its structure and processes was key to ignite the next phase of significant growth.

SparkOptimus helped Emesa compile and prioritize growth ideas into a coherent and focused growth strategy, balancing innovative high risk/high growth ideas with low risk operational excellence and expansion initiatives, which solidified the operation and delivered immediate EBITDA growth to fuel the next phase of entrepreneurship. We introduced best-practice processes, new capabilities, and an adapted organizational structure needed to deliver this growth strategy. We led the operationalization in the first months to keep maximum momentum, whilst transferring skills and ownership in the process.