eBay Classifieds wanted to better understand the opportunity to expand its B2C e-commerce market in Northern Europe.
Kundenreferenz
“We chose SparkOptimus because of their leadership in approaching e-commerce from both the customer, financial, and operational point of view. They did a great job in supporting us reviewing this opportunity.”
Dennis van Allemeersch
Director B2C eBay Classifieds Northern Europe
Unsere Vorgehensweise
SparkOptimus supported eBay by providing insight in the e-commerce value chains in the relevant countries and reviewing market attractiveness for eBay. We mapped two possible routes to market in terms of proposition and business models, as well as a fit with the current eBay demands.
Resultate
The result was a clear scan of the opportunity and consequences for management to decide on the way forward.
Zugehörige Fallstudien
Defining an integrated digital commerce strategy
Zur Fallstudie
Vision 2024
Zur Fallstudie
Designing an e-business proposition and roll-out plan
