19 March 2018
SparkOptimus SOcial is a new initiative to share knowledge and expertise on digital with social enterprises on a pro-bono basis. The team consists of twelve ‘Sparkies’ and focuses on organizations that share resemblance to SparkOptimus: entrepreneurial, growing, and realizing impact through digital technology.
Recently, SparkOptimus SOcial gave its second workshop on digital engagement to the headquarters of Association Montessori Internationale (AMI), the international custodian and cultivator of Montessori education. Additionally, AMI is active in outreach for children lacking access to quality education, such as those in refugee camps.
To better communicate with its member base around the globe (teachers, parents, scholars, trainers), AMI has developed an online platform: AMI Digital. On this platform, it distributes certified Montessori teaching materials such as charts and language materials. AMI has set the ambition to increase the quality of its engagement with members on a global scale using digital technologies.
Given SparkOptimus’ experience with building engagement via digital channels, AMI and SparkOptimus decided to combine forces. During the first workshop, scope was defined as setting up a CRM system and shaping the supporting CRM strategy and way of working following Agile methodologies. The recent second workshop resulted in an identification of CRM use cases and detailed requirements.
SparkOptimus is looking forward to further collaboration with AMI in their journey towards more personal and collaborative engagement with its global network of teachers, parents, trainers, and scholars.
“SparkOptimus has helped us immensely in shaping our priorities and setting out next steps, we feel inspired to work towards an improved CRM and marketing strategy” Fay Hendriksen – Coordinator Educateurs Sans Frontières
As SparkOptimus, we are highly excited to work with these entrepreneurial and innovative organizations that make an important contribution to our society. If you are part of a social enterprise / NGO and interested in working with our SOcial team to boost digital expertise, contact us at SOcial@sparkoptimus.com!