Annual Round Table 2014 | Marketing and Sales Directors Consumer Goods

On May 15th 2014 SparkOptimus organized its annual Consumer Goods Round Table evening for Marketing and Sales Directors of Consumer Goods companies. This year’s topic was: ‘Serving your digital consumer – reinvented’. During the evening SparkOptimus and several guest speakers discussed various cases and current opportunities in digital.

Over 25 Marketing and Sales Directors were present, including Theo van Uffelen (Coca-Cola Company), Mark Voncken (FrieslandCampina), Arnold Struik (Ahrend), Daan Simonis (Perfetti van Melle), Hugo Raaijmakers (Philips) and Eelco Ockers (Unilever).