4 June 2013
On June 4th 2013 SparkOptimus organized the annual Retail Marketing Directors Round Table evening for Marketing Directors of Retailers.This year’s topic was: ‘The dual challenge: Accelerating online, while managing the base’. SparkOptimus and several guest speakers (including Richard Beukeboom from Spar) discussed various cases and opportunities in digital.
26 Marketing Directors were present, including Robert Bohemen (Bijenkorf),Leontine de Groot (Rituals), Adriana Hoppenbrouwer (Hunkemöller), Aldo Breed (Detailresult Groep), Selma Postma (Ahold),
René Jaspers (McDonald’s), Tijntje Louwers (eBay/Marktplaats) , Rene Repko (Sligro)